G-Shock
Brand campaign

Creative | Digital | Social

The link between fashion and sport is sewn into the fabric of advertising folklore. Julian Savea, fresh from his blockbusting ‘15 World Cup, was the natural choice to demonstrate the physical and mental toughness required to take on the world and win.

G-Shock
Brand campaign

Creative | Digital | Social

The link between fashion and sport is sewn into the fabric of advertising folklore. Julian Savea, fresh from his blockbusting ‘15 World Cup, was the natural choice to demonstrate the physical and mental toughness required to take on the world and win.